Lead product strategy and lifecycle management, including value proposition development, segmentation, pricing, and performance outcomes.
Drive new product development and enhancements by evaluating market trends, competitive intelligence, and client needs.
Partner with CDTM leadership and product peers to deliver cohesive, client‑focused treasury solutions.
Execute product launches by coordinating design, implementation, and communications across internal teams.
Analyze performance, profitability, and market data to recommend product or go‑to‑market strategy changes.
Advocate for assigned product offerings by serving as the subject‑matter expert and supporting training for internal and external audiences.
Ensure regulatory and risk alignment by partnering with Legal, Audit, and Credit throughout product development.
Requirements
Required
Bachelor's degree in Business, Marketing, Management, or equivalent experience
8+ years of experience in product management, product development, treasury management, or related business roles
Strong knowledge of treasury management products and client use cases
Preferred
Accredited ACH Professional (AAP) within 1 year
Certified Treasury Professional (CTP) within 1 year
Why You'll Love Working Here
We welcome and encourage applications from all qualified parties, including but not limited to people returning to the workforce, people with disabilities, those without a college degree, and veterans or those with military experience.
In addition to core traditional benefits, we take pride in offering benefits for every stage of life.
Retirement savings including both 401(k) and Pension plans.
Paid time off to volunteer in your community.
Opportunities to connect with others through our diversity-focused Colleague Resource Groups.
Competitive salaries with professional development and advancement opportunities.
Bonus benefits including well-being programs and incentives, parental leave, an employee stock purchase plan, military benefits and much more.
Personal banking, loan, investment and insurance benefits.
Compliance Statement
Responsible to report ethical concerns as needed to Associated Bank's anonymous Ethics Hotline.
Associated Bank provides additional assistance throughout the application, interview and hiring process. Please contact leavesandaccommodations@associatedbank.com if you need an accommodation at any time during the process.
Associated Banc-Corp participates in the E-Verify Program. E-Verify Notice English or Spanish . Know Your Right to Work English or Spanish .
At Associated Bank we strive to create an inclusive culture where different perspectives are valued and recognized as strengths critical to our success. If you thrive in an environment where your growth and development are encouraged and supported, then Associated Bank may be the right place for you.
Associated Bank requires you to directly represent yourself and your own experiences during the recruiting and hiring process. Associated Bank conducts a thorough background check on all new hires.
Drive the strategy, development, and lifecycle management of treasury management product offerings that fuel revenue growth and strengthen client value. In this highly visible role, you'll shape product direction, partner across the organization, and lead initiatives that bring innovative solutions to market. This is an opportunity to make a direct business impact while growing your influence as a product leader.
Associatedbank · WI Milwaukee