Additional Information
At Sonos we want to create the ultimate listening experience for our customers and know that it starts by listening to each other. As part of the Sonos team, you'll collaborate with people of all styles, skill sets, and backgrounds to realize our vision while fostering a community where everyone feels included and empowered to do the best work of their lives.
This role is located on-site at one of our offices
This position is office-based, meaning regular in-person collaboration or use of office equipment is essential to maximize effectiveness for this team and/or position. Qualified applicants must live within commuting distance of New York and should expect to be in office a minimum of 4 days per week.
Role Summary
Reporting to the Head of Communications, you will lead the Social, Influencer and Community function at Sonos, responsible for growing the brand through creator relationships, community cultivation, and a consistent, compelling owned social presence. This role sits within the Communications team at Sonos, which also encompasses Global PR and Corporate Communications.
You are responsible for developing a cohesive social strategy across influencer, community, and owned channels that delivers against business and marketing objectives, building programs that keep Sonos present, authentic, and resonant in the spaces its audience actually lives.
Strategies should set clear global direction while allowing for cultural and regional relevance. Development and execution of these strategies will require close collaboration with Brand Strategy, Brand Creative, Brand Marketing, PR, Commercial Marketing and regional marketing teams, and you will be an active voice in shaping the strategies, ideas, and narratives that define how Sonos shows up.
You will have the opportunity to partner with the Head of Communications in building this function from the ground up. This includes vision-setting, shaping processes, establishing a measurement philosophy that connects channel performance to real business outcomes, and assessing the tools, platforms, and agency partners the function needs to run well. You will also define the lanes and shared responsibilities that determine how Social, Influencer and Community sits across Communications, Brand Marketing, and commercial partners, and shape how this function operates within the Communications team, the broader Marketing org, and across the business.
Your success will be measured by the quality of the creator and community relationships you build, the resonance of the stories you tell, and the degree to which Sonos becomes a brand people actively choose to talk about.
Sonos · New York, NY