Define and build the growth function from the ground up, establishing the technical infrastructure, frameworks, and repeatable processes that will scale
Develop and execute strategies to create, engage, and grow our audience across marketing channels (Google, Linkedin, Meta, Reddit, X, etc.) and all possible developer touchpoints
Partner with product and engineering leadership to influence roadmap prioritization, pricing, and packaging strategy using growth data, funnel analysis, and user insights to inform monetization decisions and conversion optimization
Build a thriving developer ecosystem, fostering community engagement and advocacy
Coordinate high-impact product launches that generate significant visibility, leveraging newsletters, podcasts, press, publications and other outlets
Create viral campaigns leveraging product capabilities to reach and convert developers
Drive SEO, content strategy, and performance marketing initiatives across every channel where developers discover, evaluate, and adopt new tools
Build and maintain marketing infrastructure, tracking, dashboards, attribution tooling
Own technical content, from blog posts and landing pages to demo script and onboarding flows
Requirements
Former founder or seasoned growth leader with experience scaling early-stage, high-growth companies
Strong product or engineering background with technical fluency, able to design and implement technically driven growth systems
Deep analytical skills: comfortable with growth modeling, cohort analysis, A/B experimentation, funnel diagnostics, and data-driven decision-making
Track record of running product launches and campaigns that directly accelerated adoption and revenue
Hands on experience managing performance marketing budgets, paid channel strategy, and attribution across the full funnel
Thrive in ambiguity and see constant change as opportunity, not obstacle
Naturally spend nights and weekends hands-on with the latest technical innovations
Bring ideas and solutions, not org charts and territory-building
Consider marketing as a product surface that can be engineered and automated
Prior exposure to a product-led growth strategy and usage-based business model
BA/BS degree or higher, with technical degrees a plus
Candidates must be based in the SF Bay Area or willing to relocate (you will be working on-site in our South Bay office a few days a week).
The US base salary range for this full-time position is $190,000 - $270,000 + bonus + equity + benefits.
Benefits
Health insuranceEquity / stock optionsPerformance bonus
Additional Information
About Inworld
Inworld is a research lab of top researchers and engineers, building the world's top-ranked realtime voice models.
Today our models are the #1 ranked realtime voice models in the world. They are used to power the largest consumer-facing AI applications available, across categories like health, fitness, learning, therapy, companions, customer experience and media; representing 100s of millions of end users. Our work spans areas like research and development of state-of-the-art models, optimizing realtime inference, and creating best-in-class APIs and products that allow developers to engage their users.
We've raised more than $125M from Lightspeed, Section 32, Kleiner Perkins, Microsoft's M12 venture fund, Founders Fund, Meta and Stanford, among others. Our technology has powered experiences from companies such as NVIDIA, Microsoft Xbox, Niantic, Logitech Streamlabs, Wishroll, Little Umbrella and Bible Chat. We've also been recognized by CB Insights as one of the 100 most promising AI companies globally and have been named one of LinkedIn's Top 10 Startups in the USA.
Inworld-ai · Mountain View, CA