Act as a client contact; continually foster client-agency relationship to build trust and become a valuable resource to clients
Conduct media relations efforts, including thorough media monitoring, proactively flagging relevant trends and articles, developing media lists, pulling analysis reports using tools such as Cision, Google Alerts, etc., and conducting media outreach
Identify media contacts in technology and business outlets, build relationships and secure coverage
Effectively develop full range of written materials including press releases, byline articles, speeches, client correspondence and reports
Write, edit, and proofread high-quality content including press releases, social media and blog posts, pitch letters, fact sheets, speeches, presentations, and client correspondence
Solid understanding of client business and their competitive environments, including business strategy, products and services, key customers and competitors
Support daily interaction with clients and prospects, work collaboratively with team members to achieve client objectives, help develop strategic recommendations, anticipate challenges and ensure deadline and budget are met
Requirements
3+ years of experience within the PR, Communications, Media or Technology industry preferred
Bachelor's degree in Communications, Journalism, Public Relations, Marketing or Technology-related field preferably, or a related field
Excellent writing, verbal and presentation skills with the ability to speak with high-level executives internally and externally
Detail-oriented, organized and dedicated; proactive and enthusiastic with an ability to juggle multiple tasks and meet deadlines; a self-starter
Display and encourage creativity and innovation in self and others
Strong experience and knowledge of Microsoft Office (Word, PowerPoint, Excel)
Benefits & More
As a Senior Account Executive, you will receive a base salary and will have eligibility for an annual discretionary bonus You will also be able to enroll in our Health, Dental, Vision, company paid Life Insurance, Flexible Spending Account, as well as 401k (match) plan.
Monthly allowance for cell phone, office equipment, etc.
Generous PTO policy with paid maternity/paternity leave
Professional learning and development opportunities
Workplace flexibility - three days in the office, two remote per week
On-site and off-site social gatherings
Benefits
Health insuranceDental insuranceVision insurance401(k)Paid time offRemote work optionsFlexible scheduleEquity / stock optionsPerformance bonus
Additional Information
Touchdown, a Ruder Finn company, is seeking a highly motivated Senior Account Executive (SAE). In this position, you will be responsible for supporting a diverse portfolio of B2B technology accounts in sectors such as AI, cybersecurity, cloud computing, HR Tech, IT technology services and SaaS.
At Touchdown PR, we're a global team of public relations experts dedicated to B2B tech and cybersecurity communications. We pride ourselves on building compelling narratives, delivering strategic communications, and securing impactful media placements. Our deep industry knowledge empowers us to create innovative strategies that raise our clients' profiles and drive real results.
As an SAE, you will be an integral part of a diverse creative team, utilizing your experience in media research, presentations, and project coordination to achieve the clients' goals.
Ruderfinn · Us Austin, TX